Woven

Overview
Woven aren’t content with what blended whisky is. They want to discover just what blended whisky can be. We’ve worked with Woven since their launch in 2021, creating digital content for the award winning whisky makers over four distinct collections to date. In addition to visual content for their collections, we also created a scroll-stopping animation to showcase the complexities of their latest offering, Superblend, using abstract forms and motion that align with the tasting notes and flavours that master blender, Pete Allison, so expertly and concisely describes.

From concept and R&D through to execution, we challenged the norm to create whisky content as it’s never been done before - this animation is Woven to the core and expresses what Superblend is - an unusual combination of unusual whiskies, that once blended, come together in total harmony.